***DG STORY***

Dollar General Employees Honored Through DG Kindness Campaign

August 25, 2020

At Dollar General, our mission of Serving Others is the foundation on which our business was built, continues to operate each and every day and serves as a guiding force to support our future. In 2020, the Company began a new DG Kindness campaign aimed at highlighting and recognizing employees’ positive impacts in communities across the country. 

As part of the DG Kindness campaign, we are proud to recognize and highlight employees who embody our mission in their communities.  We are further excited to support our employees’ efforts with a $1,000 donation to an organization within their local community.

“Our team members are part of the fabric of the communities we call home,” said Denine Torr, Dollar General’s senior director of community initiatives. “Whether they are providing excellent customer service to Dollar General shoppers or going the extra mile to support a cause or organization they believe in, we want to celebrate and honor their commitment to Serving Others. The DG Kindness campaign gives employees the opportunity to provide funding to a deserving organization in their hometown, and it gives Dollar General the chance to recognize the important ways our employees are serving our communities.”

To learn more about Dollar General’s DG Kindness honorees, please see below.

Store Manager Sherry B., Store #20856 in Pine Bluffs, Wyoming

Store manager Sherry B. in Pine Bluffs recently provided a local family with the supplies and essentials they needed when facing financial hardship due to the coronavirus pandemic. After overhearing a family in her community attempting to pool enough money to buy a half gallon of milk while shopping in her Dollar General store, Sherry immediately stepped in to help. In the true spirit of Serving Others, she provided the family with a $50 shopping spree for basic supplies and essentials out of her own pocket.

Because of Sherry’s act of kindness, Dollar General donated $1,000 to the Laramie County School District 2.

Store Team #11119 in Shawneetown, Illinois

This summer, Brittany W., Emilia S., Aleece M. and Hannah H. each volunteered with the City of Shawneetown’s Hawks Lunch Bunch meals program to prepare and assemble lunches to ensure children in their community did not go hungry during the summer months.

To show appreciation and support of store team #11119, Dollar General made a $1,000 donation to the City to Shawneetown to benefit the Hawks Lunch Bunch meals program.

Store Team #17010 in Calipatria, California

When nearly 60 structures were destroyed by a fire in Niland, California in late June, more than 30 families were left with no home. The store team at store #17010 sprang into action to help pass out water and support cleanup efforts in the community.

Store manager Alex R. led the team’s efforts to support those affected by the Niland fire.
“The entire team in some way pitched in to support the community of Niland,” Alex said. “Our customers are like family, and they are part of the store. We are not just another retailer to the community—we are one big family.”

Dollar General donated $1,000 to Forgotten Angels, a nonprofit organization in Niland, California, on behalf of the store team.

Lead Sales Associate Monica L., Store #02219 in Havana, Illinois

Lead sales associate Monica L. in Havana, Illinois and her children spent time during the COVID-19 pandemic partnering with the Midwest Food Bank of Illinois-Peoria to distribute food and basic hygiene supplies to over 100 families in their hometown community.

“Monica is a great asset to my team and Dollar General,” said Dollar General store manager Beth F. “She is always willing to go that extra step to help a teammate or a customer. She has a heart of gold and truly cares about the surrounding communities she supports through volunteering."

Because of Monica’s act of DG Kindness, Dollar General donated $1,000 to the Midwest Food Bank of Illinois-Peoria.

Store Manager Brandi W., Store #1968 in Sebree, Kentucky

Store manager Brandi W. recently provided a local family with the supplies and essentials they needed when facing a financial hardship. Then, shortly after learning that the family needed a new mattress, Brandi and the store team pooled their money to provide a mattress for the family out of their own pockets.

“Brandi has one of the most genuine, kindest souls that I have ever seen,” Dollar General district manager Tricia Vanover said. “Her love for people is heartfelt and so inspiring. It doesn’t matter what is going on in the store, Brandi’s number one focus is her customers. She lives our mission of Serving Others daily."

On behalf of Brandi and the store team, Dollar General provided a $1,000 donation to Landon’s Hope Resource Center to provide additional resources for families in the area.

Store Manager Walter R., Store #15299 in Fowler, California

Walter R. strives to provide excellent customer service to each DG shopper that comes through his store, but one customer in particular is very special to him. Ms. Arpie is a retired high school teacher who stops by the store almost every day. Over the years, Walter and Ms. Arpie formed a friendship, with Walter even organizing a surprise birthday party for Ms. Arpie’s 80th birthday at the store, which included the local high school’s marching band where she taught, several of her former students, the store team and even the Mayor of Fowler.

“Ms. Arpie has become a friend and is well known and loved in the Fowler community,” Walter said. “No matter how busy I am, I always make time to answer her calls. We chat for five minutes about nothing, but those five minutes mean everything to us both.”

To recognize Walter’s act of DG Kindness, Dollar General made a $1,000 donation to Fowler High School, the same school where Ms. Arpie taught for many years.

Store Manager Tammy C., Store #20711 in Arlington, Texas

When store manager Tammy C. learned that some of her customers were unable to visit their loved ones at a local nursing home due to COVID-19 restrictions, she reached out to others in her district to provide gift bags to all 99 residents at the local nursing home in her area. The seniors were provided with everyday essentials and several small prizes for bingo. Tammy and her team’s act of kindness let local seniors know that the community is thinking about them during a very difficult time.

To recognize Tammy’s act of DG Kindness, Dollar General donated $1,000 to Meals on Wheels of Tarrant County to support their home delivery meals to the elderly. 

When the COVID-19 pandemic shut down schools in his area, Dollar General fresh facility private fleet driver Martin R. learned there were several students in his daughter’s classroom who would not have hot meals at home. To help out, Robles and his daughter formed a lemonade stand to raise money for the San Antonio Food Bank. Through their efforts, they managed to raise $570, and their kindness and generosity helped more families in the local community have access to meals through the food bank’s services.

Dollar General also donated $1,000 to the San Antonio Food Bank in honor of Martin and his daughter to help even more families in need.


In August of 2013, Barbara’s husband, Walter, was diagnosed with cancer. After months of treatment, Walter was sent home on hospice care. A few weeks later Walter’s doctor called with good news. A new chemotherapy treatment had been approved and he qualified. Within two weeks Walter was up walking and talking again. Barbara and Walter were able to spend another five years together. In honor of her husband, Barbara began supporting local fundraising efforts to support cancer research and care. As part of her efforts, she built children’s workbenches to auction that were a huge success.
According to HR Senior Manager, Beth Cocchiarella, “Barbara has been with DG for 23 years and each year does an amazing job in helping raise money for Relay for Life.  Barbara has such a passion and commitment to fighting this awful disease. The workbench she created allows children to play, build things and grow their imagination while the funds raised from it support life-saving research that can help other families.”  
To recognize Barbara’s act of DG Kindness, Dollar General is making a $1,000 donation to Mercy Health Foundation Ardmore to help patient programs and to provide exceptional health care to the residents of Ardmore, OK. Thanks for your act of service and for inspiring those around you with kindness.  

In September 2020, Hurricane Sally devastated the community of Baldwin County, Alabama. When Assistant Manager Lisa heard that local police were working around the clock, she jumped into action by supplying drinks and snacks to the officers who needed it. Lisa also brought supplies to the linemen restoring power in the community and to the Medstar ambulance teams stationed near her store. In addition, she made three pots of soup to serve to the National Guard who were distributing emergency supplies in the area.

In honor of Lisa's dedication to serving the first responders in her community, Dollar General made a $1,000 donation to Catholic Social Services to provide groceries and clothing to families who have fallen upon hard times. Thank you for inspiring others with your acts of kindness and service, Lisa!

Store Manager, Katie Boccanelli, said, “It is not uncommon for one of our regular customers to come into our store and be greeted by name and the associate ask them how their family is doing.” Two of the store’s daily shoppers, Josh and Shannon, recently had a baby. The baby was premature, and the family was not quite prepared for her early arrival. Breanna struck up a conversation with Josh and they swooned over pictures of baby Victoria. In the true spirit of Serving Others, Breanna came in the next day with a bag of preemie and newborn baby clothes to donate to the family. Now every day when Josh and Shannon visit the store, Breanna and her team members are excited to hear updates about baby Victoria. Store Manager, Katie Boccanelli, said, “My heart was warmed by Breanna’s kind act and by her genuine desire to help someone in need.”

When District Manager (District 740) Cassie Wagoner heard that the Superior First United Methodist Church could not open their doors unless they could provide masks for every attendee, she jumped into action! Cassie purchased a generous amount of PPE supplies and sanitizer so worship could resume. In the true spirit of Serving Others, Cassie spent three weekends sewing 100 masks in different sizes to make sure children and adults could attend service.
“We are deeply grateful to Cassie for giving her time, energy and materials so that our members could have a sense of normalcy during the pandemic,” said Pastor Natalie Faust of Superior First United Methodist Church.
According to Regional Director Zeb Boomgaarden, “Cassie is a selfless leader that truly reflects acts of kindness in all that she does. I cannot count how many times I’ve heard from our district managers and store managers about how amazing Cassie has been in leading and supporting our store teams. Thank you, Cassie for always serving others!”
To recognize Cassie’s act of DG Kindness, Dollar General is making a $1,000 donation to Superior First United Methodist Church to support their hunger relief efforts and education programs.


This week’s honoree, Kelly Blankenship, Division Vice President (D5), received multiple nominations sharing stories about his many acts of compassion and servant leadership.

Kelly was visiting members of our team when a customer walked in with bags on her feet because she didn’t have any shoes. Kelly purchased shoes for her.

While helping at the register, a mother of three couldn’t get her EBT card to work. She started crying and putting her food and supplies back. Kelly purchased all of her items.

When visiting a store in Washington State, Kelly saw a teacher putting together treats and gifts for her classroom. She was obviously trying to stay within a budget. Kelly handed his personal credit card to the DM and paid for the entire transaction.

We stopped to get gas while visiting stores. While we were at the gas station, Kelly saw an elderly man struggling to figure out how to use the pump. Kelly went over and pumped the gas for him. You could see the relief and appreciation in the gentleman’s face.

Every time Kelly visits the store, he buys the team drinks and always donates to literacy.

“Kelly selflessly gives of his extreme talent as a merchant and operator, but he goes above and beyond when he sees people in need,” said Vice President Divisional Manager, Derin Briggs. “Great opportunities to help others surround us every day.  Kelly does not wait for these opportunities. He seeks them out and acts on them every day. He is a great example of someone that walks the walk and lets his actions speak louder than words.”

Retail District Manager, Julia King, says it best, “Kelly lives our mission of serving others with extreme generosity. Kelly believes in doing good just to bring joy to another person’s day. He also believes that when you get to a spot in life where you can help others that you should reach out and lift others up. “

To recognize Kelly’s act of DG Kindness, Dollar General is making a $1,000 donation to the Mason Food Pantry to help provide food and supplies for individuals and families in need.

About Dollar General Corporation

Dollar General Corporation has been delivering value to shoppers for more than 80 years through its mission of Serving Others. Dollar General helps shoppers Save time. Save money. Every day!® by offering products that are frequently used and replenished, such as food, snacks, health and beauty aids, cleaning supplies, basic apparel, housewares and seasonal items at everyday low prices in convenient neighborhood locations. ?Dollar General operated 16,979 stores in 46 states as of October 30, 2020. In addition to high-quality private brands, Dollar General sells products from America's most-trusted manufacturers such as Clorox, Energizer, Procter & Gamble, Hanes, Coca-Cola, Mars, Unilever, Nestle, Kimberly-Clark, Kellogg's, General Mills, and PepsiCo. Learn more about Dollar General at www.dollargeneral.com.

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