Dollar General Names Jason Reiser as Executive Vice President and Chief Merchandising Officer
Jun 22, 2017
Reiser brings over 30 years of retail experience to Dollar General
GOODLETTSVILLE, Tenn. -- Dollar General Corporation (NYSE:DG) today announced that Jason Reiser will join the Company as executive vice president and chief merchandising officer effective, July 12. Reiser replaces Jim Thorpe who recently retired. Reiser brings more than 30 years of experience in retail management, private brand sourcing, regulatory affairs as well as being a trained pharmacist.
Jason Reiser, newly named Executive Vice President and Chief Merchandising Officer (CMO) at Dollar General
“Jason is an innovative merchant who has a broad range of experience in discount retail and a track record of leadership excellence,” said Todd Vasos, Dollar General’s chief executive officer. “I believe Jason’s deep understanding of our customer and small-box retail, coupled with his proven ability to drive results, will strengthen our leadership team as we strive to capture future growth opportunities.”
Reiser most recently served as executive vice president and chief operating officer at the Vitamin Shoppe where he had responsibility for merchandising, operations and supply chain. Prior to that, he served as the chief merchandising officer at Family Dollar from 2013 to 2016. Reiser started his retail career as a pharmacy manager for Walmart. From there, he rose through the ranks to positions of increasing responsibility. He served as vice president, merchandising, health and family care for Sam’s Club from 2010 to 2013.
Reiser earned his Bachelor of Science degree in Pharmacy from Northeastern University.
Dollar General Corporation has been delivering value to shoppers for over 75 years. Dollar General helps shoppers Save time. Save money. Every day!® by offering products that are frequently used and replenished, such as food, snacks, health and beauty aids, cleaning supplies, clothing for the family, housewares and seasonal items at low everyday prices in convenient neighborhood locations. Dollar General operated 13,601 stores in 44 states as of May 5, 2017. In addition to high quality private brands, Dollar General sells products from America's most-trusted brands such as Procter & Gamble, Kimberly-Clark, Unilever, Kellogg's, General Mills, Nabisco, Hanes, PepsiCo and Coca-Cola. Learn more about Dollar General at .