GOODLETTSVILLE, Tenn., Jan 18, 2008 (BUSINESS WIRE) -- Dollar General's fundraising efforts for St. Jude Children's Research Hospital reached $1 million over a two-week period, thanks to the generosity of its customers.
"Dollar General's mission is 'Serving Others,' and helping the children at St. Jude was one of the ways we chose to serve in 2007," said David Bere, Dollar General's president and COO. "Our generous customers helped us surpass our fundraising goal. We are encouraged and humbled by their kindness, which allowed us to make this donation to St. Jude."
From November 16 - December 9, Dollar General offered customers the opportunity to support St. Jude Children's Research Hospital through the Thanks and Giving campaign. Dollar General stores throughout the company's 35-state market area gave customers the chance to make a $1 contribution to St. Jude. Participants wrote their names on a special donation card that was displayed in the store.
Dollar General began supporting Thanks and Giving in 2006 and through its continued participation has raised more than $2 million to support the life-saving work of St. Jude.
Thanks and Giving is a national program that supports St. Jude by asking consumers to "give thanks for the healthy kids in your life and give to those who are not."
About Dollar General
Dollar General is a leading discount retailer with more than 8,000 neighborhood stores. Dollar General helps shoppers Save time, Save money(R) by offering national branded items that are frequently used and replenished such as food, snacks, health and beauty aids, cleaning supplies, basic apparel, house wares and seasonal items at everyday low prices in convenient neighborhood stores. Dollar General is among the largest retailers of top-quality products made by America's most trusted manufacturers such as Proctor & Gamble, Kimberly Clark, PepsiCo, Unilever, Kellogg's, General Mills, Nabisco and Fruit of the Loom.
About St. Jude Children's Research Hospital
St. Jude Children's Research Hospital is internationally recognized for its pioneering work in finding cures and saving children with cancer and other catastrophic diseases. Founded in 1962 by late entertainer Danny Thomas, St. Jude has treated children from across the country and around the world.
-- No child is ever turned away because of a family's inability to pay.
-- St. Jude covers all costs for treatment and is the only pediatric cancer research center that pays for travel, lodging and food for patients and a family member.
-- Eighty-five cents of every dollar received goes directly to research and treatment.
-- St. Jude has increased the survival rate of the most common form of childhood cancer, acute lymphoblastic leukemia (ALL), from 4 percent when the hospital opened to 94 percent today.
-- Every breakthrough at St. Jude is freely shared with the scientific and medical community worldwide. That's why St. Jude is called the "hospital without walls."
-- St. Jude is the epicenter for pediatric brain tumor research and has one of the largest sickle cell disease programs in the country.
-- St. Jude discovered a way to lessen side effects, making radiation treatment more effective for virtually all cancers.
-- St. Jude follows the progress of its patients long after they leave the hospital, providing related follow-up services, advice and assistance at no charge to the patients.
More information is available at www.stjude.org, where visitors can view the celebrity spots, learn about the corporate partners, buy unique merchandise designed by St. Jude patients and meet some of the patients.
SOURCE: Dollar General
Dollar General Tawn Earnest, 615-855-5209 or Emily Weiss, 615-855-5210
Copyright Business Wire 2008
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