Braun Racing Announces Vickers and Sorenson to Share Seat of the No. 32 Dollar General Toyota in 2010

January 07, 2010


MOORESVILLE, N.C. (January 7, 2010) – Braun Racing is pleased to announce the 2010 driver line-up for the No. 32 Dollar General Toyota in the NASCAR Nationwide Series (NNS).  Brian Vickers and Reed Sorenson will share time at the helm of the No. 32 Dollar General Toyota.  Crew chief Trent Owens will return for his sixth year at Braun Racing to lead the Dollar General team.

Vickers, 26, returns to Braun Racing for his fourth consecutive season.  He joined the stand-alone Nationwide Series team in 2007, running a limited schedule in their No. 10 Toyota Camry.  The following year he was back as part of a star-studded cast behind the wheel of the No. 32 and No. 10 Camrys, bringing home six top-five and eight top-10 finishes and earning two pole positions in his 12 starts. In 2009, Vickers drove the No. 32 Dollar General car for 17 races, running a personal best for the most NNS events in a season since his 2003 championship.  He led the team to seven top-five and 11 top-10 finishes and claimed one pole position.
“I am happy to be back with Braun Racing and Dollar General in 2010,” said Vickers.  “It is a family that I am honored to be a part of.  Crew chief Trent Owens and I have great chemistry and our team has a rock solid foundation going into next season.  Running in the Nationwide Series is a lot of fun.  I’m able to run at tracks where I know we will run well together, focusing on putting the car in victory lane.  We came close to a few wins in 2009 and we will capitalize on what we learned for a great 2010.”
Sorenson, 23, has built an impressive winning record in his young career. In the six seasons since his Nationwide Series debut in 2004, Sorenson has collected a total of three wins, 21 top-five and 45 top-10 finishes, leading for 582 laps and earning two pole positions.  He has spent the last four years racing full-time in the Sprint Cup Series.  He joined Braun Racing in 2009, driving the No. 32 Dollar General entry at Gateway International Raceway.  His stellar performance earned his return to the seat at Phoenix International Raceway, in addition to three starts in the No. 10 Braun Racing Camry.
“I look forward to returning to Braun Racing and the No. 32 Dollar General car,” said Sorenson.  “Braun Racing is a great organization and I am excited to be a part of its future.  I know they will provide me with the opportunities that every driver wants – to be in solid equipment and to win races.  I’m also honored to be driving for Dollar General, one of the top teams in the NNS.  2010 looks very bright indeed.”
Braun Racing owner Todd Braun is very pleased with the line-up for the Dollar General Toyota and has high hopes for a successful 2010 season.
“I am very happy to have Vickers and Sorenson back at Braun Racing next year,” said Braun. “We will have a strong group of veterans behind the wheel of the No. 32 Dollar General Toyota and I think we are in position to have a solid season and contend for the 2010 owner’s championship.”
Dollar General Chairman and CEO Rick Dreiling echoed Braun’s sentiments and looks forward to the Dollar General Racing team’s future.
“Dollar General is pleased to have Vickers and Sorenson in the seat of the No. 32 Dollar General car for another season,” said Dreiling.  “We look forward to watching their experience, skill and leadership combine to create a winning team behind the wheel.  Dollar General proudly supports their efforts on the track and we’re glad they will be wearing the yellow and black in 2010.” 
About Braun Racing
Braun Racing is a leading team in the NASCAR Nationwide Series that was handpicked four years ago by Toyota to help lead their entrance into the series.  The team is proud to have claimed Toyota's first Nationwide Series pole on February 24, 2007 at California Speedway and their first win at O'Reilly Raceway Park on July 28, 2007.  Founded by team owner Todd Braun in 2002, the team is in its eighth season of competition in the NASCAR Nationwide Series and is expanding into a four-car operation in 2010 with an all-star driver line-up that includes Kasey Kahne, Brian Vickers, Jason Leffler, Reed Sorenson, David Reutimann and Brian Scott.  Braun Racing's marketing partners includes Great Clips, Dollar General, Beringer Vineyards, AccuDoc Solutions, Fraternal Order of Eagles, ABF, Northeastern Supply, SEM and Safety-Kleen.  
About Dollar General Corporation
Dollar General is the largest discount retailer in the United States by number of stores with 8,700 neighborhood stores in 35 states. Dollar General helps shoppers Save time. Save money. Every day!® by offering quality private and national branded items that are frequently used and replenished, such as food, snacks, health and beauty aids, cleaning supplies, basic apparel, house wares and seasonal items at everyday low prices in convenient neighborhood stores. Dollar General is among the largest retailers of top-quality products made by America’s most trusted manufacturers such as Procter & Gamble, Kimberly-Clark, Unilever, Kellogg’s, General Mills, Nabisco, PepsiCo and Coca-Cola. The Company store support center is located in Goodlettsville, Tennessee. Dollar General’s Web site can be reached at

About Dollar General Corporation 

Dollar General Corporation (NYSE: DG) is proud to serve as America’s neighborhood general store. Founded in 1939, Dollar General lives its mission of Serving Others every day by providing access to affordable products and services for its customers, career opportunities for its employees, and literacy and education support for its hometown communities. As of August 4, 2023, the company’s 19,488 Dollar General, DG Market, DGX and pOpshelf stores across the United States and Mi Súper Dollar General stores in Mexico provide everyday essentials including food, health and wellness products, cleaning and laundry supplies, self-care and beauty items, and seasonal décor from our high-quality private brands alongside many of the world’s most trusted brands such as Coca Cola, PepsiCo/Frito-Lay, General Mills, Hershey, J.M. Smucker, Kraft, Mars, Nestlé, Procter & Gamble and Unilever.  Learn more at

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