Rexall® Brand to Enter Three NASCAR Nationwide Series Races This Fall

October 11, 2010

Rexall Car Makes its NASCAR Debut at The Dollar General 300

GOODLETTSVILLE, Tenn. (BUSINESS WIRE), October 11, 2010 - The Rexall® brand is gracing the No. 11 Braun Racing entry in three races this fall. David Reutimann will return to the NASCAR Nationwide Series to drive the orange and blue Rexall Toyota in the Dollar General 300 at Charlotte Motor Speedway on October 15, Texas Motor Speedway on November 6 and Homestead-Miami Speedway on November 20.

“We are excited to enter the Rexall Toyota in the NASCAR Nationwide Series,” said Rick Dreiling, chairman and CEO of Dollar General, which licenses the brand. “We recently introduced Rexall products in our stores, bringing our customers the dependable quality and value that Rexall is known for. We look forward to cheering on the Rexall car in celebration of the brand’s debut at Dollar General.”

The Rexall car makes its entrance into NASCAR in conjunction with Rexall health care products arriving on the shelves at Dollar General. Now available at Dollar General stores, Rexall products have been trusted by generations of customers for more than 100 years. The brand’s time-tested quality and commitment to caring continues at Dollar General. Customers will now find a broad assortment of Rexall brand products at Dollar General, including over-the-counter medications, first aid, foot care and dental care.

Team owner, Steve Turner, echoed Dreiling’s sentiments. “We are looking forward to joining our friends at Dollar General as they celebrate the Rexall brand’s debut in their stores and it will be a pleasure to have David Reutimann return to the team to drive the No. 11 car in these races. It is with the tremendous support of great sponsors like Dollar General that we take to the track each week, and we are very proud to carry their names.”

Reutimann has been a familiar face in the Nationwide Series since 2002. In 118 cumulative series starts, the Zephyrhills, Fla. native has collected one win (Memphis Motorsports Park, 2007), 17 top-five and 43 top-10 finishes. Reutimann has also claimed three pole awards, including the 2007 pole position at Texas Motor Speedway. Currently, Reutimann drives full-time for Michael Waltrip Racing in the NASCAR Sprint Cup Series, piloting the No. 00 Toyota.

The Rexall No. 11 Toyota debuts at the Dollar General 300 at Charlotte Motor Speedway on October 15. LIVE coverage of the race starts at 7:30 p.m. EST on ESPN 2 with the green flag dropping at 8:00 p.m.

About Dollar General Corporation

Dollar General Corporation has been delivering value to shoppers for more than 70 years. Dollar General helps shoppers Save time. Save money. Every day!(R) by offering products that are frequently used and replenished, such as food, snacks, health and beauty aids, cleaning supplies, basic apparel, house wares and seasonal items at low everyday prices in convenient neighborhood locations. With more than 9,000 stores in 35 states, Dollar General has more retail locations than any retailer in America. In addition to high quality private brands, Dollar General sells products from America's most-trusted manufacturers such as Procter & Gamble, Kimberly-Clark, Unilever, Kellogg's, General Mills, Nabisco, Hanes, PepsiCo and Coca-Cola. Learn more about Dollar General at www.dollargeneral.com.

About Rexall

Founded in 1903, Rexall values have stood the test of time, and after more than one hundred years, its commitment to providing families affordable, high-quality wellness products still serves as the foundation for Rexall’s success. Today, Rexall products span a wide range of over-the-counter medications, vitamins and sunscreens to home health care products. Rexall products are now available at Dollar General stores.

About Turner Motorsports:

Turner Motorsports, LLC, established in 1999, is in the midst of its inaugural full season in NASCAR competition. Co-owned by Texas natives Steve and Sandra Turner, the racing organization is operated out of a 30,000 square-foot facility in Mooresville, N.C., which houses two NASCAR Camping World Truck Series Chevrolet entries piloted by James Buescher and Ricky Carmichael. In addition, the team fields part-time entries in the ARCA Racing Series presented by RE/MAX and Menards, with Carmichael behind the wheel and a full-time USARacing Pro Cup Series team with driver Logan Ruffin. Turner Motorsports recently acquired select assets of NASCAR Nationwide Series powerhouse team, Braun Racing, and is expanding to field three cars in the Nationwide Series in 2011. For more information on Turner Motorsports, visit www.teamturnermotorsports.com.

About Braun Racing:

Braun Racing is a leading team in the NASCAR Nationwide Series that was handpicked four years ago by Toyota to help lead their entrance into the series. The team is proud to have claimed Toyota's first Nationwide Series pole on February 24, 2007 at California Speedway and their first win at O'Reilly Raceway Park on July 28, 2007. Founded by team owner Todd Braun in 2002, the team is in its eighth season of competition in the NASCAR Nationwide Series and is expanding into a four-car operation in 2010 with an all-star driver line-up that includes Kasey Kahne, Brian Vickers, Jason Leffler, Reed Sorenson, David Reutimann, Jacques Villeneuve and Tayler Malsam. Braun Racing's marketing partners includes Dollar General, Great Clips, Beringer Vineyards, AccuDoc Solutions, Fraternal Order of Eagles, ABF, Iron Horse Jeans, Bigspot.com, Northeastern Supply, SEM and Safety-Kleen. For more information on Braun Racing, visit www.braunracing.com.

 

Contact(s):

For Dollar General:
Emily Weiss, 615-855-5210
emweiss@dollargeneral.com
or
For Braun Racing:
Jody Jennings, 205-910-4429
jody@braunracing.com


About Dollar General Corporation
Dollar General Corporation has been delivering value to shoppers for over 75 years. Dollar General helps shoppers Save time. Save money. Every day!® by offering products that are frequently used and replenished, such as food, snacks, health and beauty aids, cleaning supplies, clothing for the family, housewares and seasonal items at low everyday prices in convenient neighborhood locations. Dollar General operates 13,320 stores in 43 states as of February 3, 2017. In addition to high quality private brands, Dollar General sells products from America's most-trusted brands such as Procter & Gamble, Kimberly-Clark, Unilever, Kellogg's, General Mills, Nabisco, Hanes, PepsiCo and Coca-Cola. Learn more about Dollar General at www.dollargeneral.com.

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